Awards given by J.D. Power are based solely on responses from consumers and business-to-business customers who have used the products and services being rated. Award rankings are in no way influenced by the opinion of the company or its staff.
The company's awards program provides consumers with product quality and customer satisfaction data that enables them to make more informed purchasing decisions.
Each year, J.D. Power surveys millions of consumers around the world to gather their opinions and expectations about the products and services they purchase. This information is used to compile rankings based on product quality, customer satisfaction, or other industry-specific metrics that gauge company performance.
Companies that rank highest in the firm's studies may license the use of the J.D. Power name for advertising claims. Name use is governed by a formal agreement and is closely monitored to ensure that the information is accurate and not misleading to consumers.
Through the company's research and publicity of research results, J.D. Power continually serves as a catalyst for positive change across many industries.